1. The Alpha - Fall Holiday 2011
Real guys, real style, real life.
Following the 2nd phase of the WTP campaign, we wanted to stick with the theme of using real people to showcase the brand. To launch the new Alpha Khaki for Dockers, we partnered with the boys at the Blind Barber in NYC.
These are the men that men go to for style advice.
All photography and cinematography by Cass Bird.